EIP Project Database

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Digital planning, marketing and monitoring platform for Saxon direct marketers (DigiGUT)


Sächsisches Staatsministerium für Energie, Klimaschutz, Umwelt und Landwirtschaft

Federal State



Postfach 10 05 101
01076 Dresden

Website: External link to the authority

Project Title

Digital planning, marketing and monitoring platform for Saxon direct marketers (DigiGUT)

Project description

Existing production, marketing and logistics processes and their interlinking structures along the value chain of agricultural products are to be analyzed and innovative, digital optimization solutions developed. Direct marketing farms involved in the project will be united within the prototypical digital platform DigiGUT for this purpose.
The development is based on the service engineering concept. Digital interfaces are created between producers, logisticians, traders as well as to upstream areas and consumers. This sustainably improves the market position of direct marketing farms. Interfaces between the individual areas can also be used to analyze and improve internal processes such as workflows and structures. The collection of logistics data via the DigiGUT platform also enables more efficient and shorter delivery routes.

Final report

Results and the Final report will be found here, as soon as the project is completed.

Results focusing on practiceorientation

As soon as available, the results will be presented here.

Key words

Supply chain, marketing and consumption

Main funding source

Rural development 2014-2020 for Operational Groups (in the sense of Art 56 of Reg.1305/2013)

OG contact information

b&s Unternehmensberatung und Schulung für den ländlichen Raum GmbH
Leipziger Straße 81
04178 Leipzig

Phone: 0341-4462730

Email: dieter.heider@bsleipzig.de

Type of OG partners

  • Farmer
  • Advisor
  • Researcher
  • Industry

Begin of project


Project status


Total budget applied for in EUR


Link 1


DED51 Leipzig

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